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Tips & Tricks for your Graphic Design Portfolio | InDesign Columns

Adobe InDesign continues to refine and improve it’s tools. The video below is a review of the Column Splitting and Spanning feature, which helps eliminate the need for multiple text boxes.  This is ESPECIALLY handy for magazine and newsletter layout, where you might have multiple headers and the potential for far too many text boxes.  If you’ve been doing Graphic Design and Page Layout for very long, you’ve no doubt already dealt with clients or editors who’ve made very substantial changes, maybe even massive re-writes, which requires a major amount of reflowing and rearranging of your layouts.   Life will be so much easier if you use this simple and handy technique to eliminate unnecessary text boxes and keep things neat, tidy, and easy to rework if needed.

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Tips & Tricks for your Graphic Design Portfolio | Coils and Spirals

Adobe Illustrator has also been the Graphic Designer’s “go-to” program for creating and manipulating vector based artwork. It’s withstood the test of time, and each release keeps getting better and better.  Granted, some people will always defend their personal preference (Like those die-hard, loyal CorelDRAW fanatics, who are convinced their program is the best.)  Personally, I actually enjoy illustrating with Flash because I think Bézier curves are a bit archaic and Flash handles line art in a more fluid and hand drawn manner…. but that just MY opinion.

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So you need some brochure design, eh?

Tri-fold brochures are one of the most common types of marketing pieces.  They are thin and convenient to carry, or can easy used as a self-mailer.  They offer a slight element of surprise by enticing the viewer to open it and see what’s inside.  Despite how familiar most consumers are with this format, it’s still surprising how few people know how to properly setup their files to create one.

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Universal Printing’s Elite Eight!

NCAA March Madness 

“It’s NCAA

Tourney Time,

Baby!!!” 

– The Legendary
“Dickie V”
Dick Vitale

Yes… Universal Printing produces a bunch of of projects and ships them all across the country and throughout the world, but our base of operations is smack in the heart of North Carolina. Specifically, the Triangle — That happy bustling region that includes Raleigh, Durham, and Chapel Hill, but also encompasses Apex, Carrboro, Cary, and Morrisville. 

Around here, we like our College Basketball!  We’re surrounded by 4 of the 12 ACC teams (UNC, Duke, NCSU, and yes I’m counting Wake Forest!) and when it comes down to “Tourney Time,” we are right here in the thick of it!

So in honor of “March Madness” and the NCAA Basketball Tournament, we’re posting our own “Elite Eight” of our 8 most popular blog posts.  We hope you’ll take the time to read or re-read them, or share them with friends and colleagues!  In the meantime, we’ll be rooting for Duke and Carolina, and the other ACC teams representing the Atlantic Coast this weekend.

  1. Choosing Inks for Color Printing – Coated vs. Uncoated

  2. Tips to enhance your graphic design portfolio

  3. More about Color: Digital Color | RGB vs. CMYK

  4. Choosing Inks for Color Printing – Spot Color vs. Process Color

  5. Direct Mail… Back-in-the-day or Future Play?

  6. Choosing Inks for Color Printing – Metallics and Other Specialty Inks

  7. How to Save PDF files for Better Printing!

  8. Tweet me… Social Media and Commercial Printing CAN work together!

 

Universal Printing Blog Logo

Universal Printing
Offering quality printing and communications solutions to
Raleigh, Durham, Chapel Hill, and the Triangle since 1979.
www.universalprinting.com

 

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Commercial Offset Printing: Just Ink on Paper… or IS it?!

It should be pretty clear to anyone who knows and does business with us, that we love what we do!  Each day is different, filled with new projects and opportunities (and occasionally some  “curve balls” to troubleshoot and solve.) But I can promise… it’s NEVER boring!  We work on a lot of different types of projects, too.  Sometimes we have an awesome graphic design project in-house or some large direct mail project, other times we’ll have complex kits to produce and assemble.  It’s safe to say, that every project we work on is unique and important in its own way.

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These 5 Tips Will Make You a Better Proofreader!

Let’s face it… NOBODY enjoys proofreading. Ok, maybe there’s a rare few that get a kick out of it from time-to-time, but nobody really “likes” it. Still, it’s a very important step in any graphic design project or page layout process, and one that sometimes gets overlooked. It’s easy to “pass the buck” on this, and assume someone else should have proofread; but anyone involved in putting files together for printing should take a moment to proof their work. Granted, I’m only talking about proofing for completion and accuracy. Grammar and punctuation can be addressed in someone else’s blog! For us, we just want to help get it on press quickly, and address any concerns BEFORE the project is plated and printed. These tips will help make your proofreading process a little easier.Focus on Proofreading your design project before going to press!

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5 Things to Remember for Setting Up Your Files for Printing

Great printing starts with great files.  I haven’t crunched the numbers, but I would guess that maybe 9 out of 10 jobs delayed from getting on press are because those files had to be kicked back and fixed.  For those clients that send files which are truly “print ready”…  THEY get 1 million COOL POINTS!

Here are a few things to keep in mind when setting up files for printing:

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